Helena Sardinha, a Los Angeles-based producer for Driven Equation and co-creator of “Sitka,” is in Sitka right now to teach at its fine arts camp. Sardinha said a short “proof of concept” will be filmed soon and has not yet been cast. (Courtesy Art | Helena Sardinha)

Helena Sardinha, a Los Angeles-based producer for Driven Equation and co-creator of “Sitka,” is in Sitka right now to teach at its fine arts camp. Sardinha said a short “proof of concept” will be filmed soon and has not yet been cast. (Courtesy Art | Helena Sardinha)

Ready for the big time: ‘Sitka’ show starts shooting soon

Series set in Southeast shares change in plans, welcomes new producer

The plan changed some, but a TV show set in Sitka is still in the works.

Helena Sardinha, a Los Angeles-based producer for Driven Equation and co-creator of the work-in-progress show, told the Empire that instead of shooting a full pilot episode for a scripted series simply titled “Sitka” the plan is now to shoot an eight- to 10-minute “proof of concept” this summer.

“We are planning on shooting in the next couple of months,” Sardinha said. “It’s kind of a sample to show to networks and partners to show what the show is going to be like. It’s just a shorter version of the pilot, so it’s more cost effective.”

[A TV show set in Sitka is still in the works]

Once the proof of concept is shot and edited, it will be shown to networks and streaming services in hopes of securing interest and taking another step toward making the series a reality.

Shooting the short segment will take about three days, Sardinha said, and “Sitka” is not yet cast.

“It’s an ongoing thing,” Sardinha said. “We’re still deciding if we want to bring someone from L.A. or cast over here.”

Helena Sardinha, a Los Angeles-based producer for Driven Equation and co-creator of “Sitka,” is in Sitka right now to teach at its fine arts camp. Sardinha said a short “proof of concept” will be filmed soon and has not yet been cast. (Courtesy Art | Helena Sardinha)

Helena Sardinha, a Los Angeles-based producer for Driven Equation and co-creator of “Sitka,” is in Sitka right now to teach at its fine arts camp. Sardinha said a short “proof of concept” will be filmed soon and has not yet been cast. (Courtesy Art | Helena Sardinha)

Sardinha said the idea of the project has attracted attention from both artists living in Alaska and Alaskans who moved to Los Angeles to pursue work in the entertainment industry.

“I feel like people are interested in it,” Sardinha said. “It’s really very needed for our little town here.”

Patricia Buak, owner of the Bayview Pub, is one of the local supporters. Buak initially approached Sardinha and her partner Rafael Thomaseto about setting a show in the city of about 8,800.

Buak said she’s not alone in being excited about the project and the exposure it could bring.

“A lot of people that want to donate something or want to contribute,” Buak said in a phone interview. “Sitka is a very nice community in this sense. Very helpful.”

Another change for “Sitka” is the addition of two new partners. One is The Film Collaborative, a nonprofit based in L.A. that works with productions to allow donors to make tax-deductible donations.

Sardinha and co-creator Rafael Thomaseto, her partner in Driven Equation, are also now working with producer Stacy Boles. Boles is an Alaskan film and TV producer and casting director who has worked with “The Frozen Ground,” “Alaskan Bush People,” and “The Amazing Race.”

That reality show background doesn’t change the plan for “Sitka,” Sardinha said. The show is still planned to be a down-to-earth depiction of life in Southeast Alaska with an emphasis on the healing nature of Sitka.

“Nothing changed, we had additions,” Sardinha said. “We don’t have any major changes with the title or the tone or anything like that.”

[Adorable, fuzzy eagle doing OK after being found on the ground in Juneau]

Sardinha said her excitement and appreciation for “Sitka” the hoped-for series and the city itself has grown.

“We’ve been very excited since the beginning of this project to make it happen,” she said. “It’s a complicated industry, so that’s why we had to do those little tweaks to make things run more smoothly instead of just going with it. We love the idea. We really love the city. I’m here right now to teach at the summer camp, so I’m having a very Alaskan experience being here for a whole month. We really love the town, the people and the culture over here. I’m probably more passionate about the project with time passing because I get to be more around the subject.”


• Contact reporter Ben Hohenstatt at (907)523-2243 or bhohenstatt@juneauempire.com. Follow him on Twitter at @BenHohenstatt.


More in News

(Juneau Empire file photo)
Aurora forecast through the week of Feb. 1

These forecasts are courtesy of the University of Alaska Fairbanks’ Geophysical Institute… Continue reading

Two flags with pro-life themes, including the lower one added this week to one that’s been up for more than a year, fly along with the U.S. and Alaska state flags at the Governor’s House on Tuesday. (Mark Sabbatini / Juneau Empire)
Doublespeak: Dunleavy adds second flag proclaiming pro-life allegiance at Governor’s House

First flag that’s been up for more than a year joined by second, more declarative banner.

Students play trumpets at the first annual Jazz Fest in 2024. (Photo courtesy of Sandy Fortier)
Join the second annual Juneau Jazz Fest to beat the winter blues

Four-day music festival brings education of students and Southeast community together.

Frank Richards, president of the Alaska Gasline Development Corp., speaks at a Jan. 6, 2025, news conference held in Anchorage by Gov. Mike Dunleavy. Dunleavy and Randy Ruaro, executive director of the Alaska Industrial Development and Export Authority, are standing behind RIchards. (Yereth Rosen/Alaska Beacon)
For fourth consecutive year, gas pipeline boss is Alaska’s top-paid public executive

Sen. Bert Stedman, R-Sitka, had the highest compensation among state legislators after all got pay hike.

Juneau Assembly Member Maureen Hall (left) and Mayor Beth Weldon (center) talk to residents during a break in an Assembly meeting Monday, Feb. 3, 2025, about the establishment of a Local Improvement District that would require homeowners in the area to pay nearly $6,300 each for barriers to protect against glacial outburst floods. (Mark Sabbatini / Juneau Empire)
Flood district plan charging property owners nearly $6,300 each gets unanimous OK from Assembly

117 objections filed for 466 properties in Mendenhall Valley deemed vulnerable to glacial floods.

(Michael Penn / Juneau Empire file photo)
Police calls for Sunday, Feb. 2, 2025

This report contains public information from law enforcement and public safety agencies.

(Michael Penn / Juneau Empire file photo)
Police calls for Saturday, Feb. 1, 2025

This report contains public information from law enforcement and public safety agencies.

(Michael Penn / Juneau Empire file photo)
Police calls for Friday, Jan. 31, 2025

This report contains public information from law enforcement and public safety agencies.

University of Alaska President Pat Pitney gives the State of the University address in Juneau on Jan. 30, 2025. She highlighted the wide variety of educational and vocational programs as creating opportunities for students, and for industries to invest in workforce development and the future of Alaska’s economy. (Corinne Smith/Alaska Beacon)
University of Alaska president highlights impact on workforce, research and economy in address

Pat Pitney also warns “headwinds” are coming with federal executive orders and potential budget cuts.

Most Read